Mastercard Partners with BMO Harris and Superbia to Bring the True Name™ Feature to their Card Offerings

Members of the transgender and non-binary communities will soon be able to use their true name on the front of cards
PURCHASE, NY — November 8, 2019 — Today, Mastercard announced that BMO Harris and Superbia Credit Union will be the first issuers to implement the True Name feature for their card offerings, enabling people to use their true name on their eligible credit, debit and prepaid cards, without the requirement of a legal name change.
“We are thrilled to have the very first issuers of the True Name feature on board, allowing us to propel one of our key values, unconditional acceptance,” said Cheryl Guerin, EVP Marketing & Communications at Mastercard. “At Mastercard, we strive to cultivate a culture of inclusion that extends both internally and externally. We are continuing to call on the industry to help us ensure that each and every person’s financial products can reflect their true identity.”

Announced during World Pride 2019, the True Name initiative was developed in response to a need for credit, debit and prepaid cards that reflect the true identities of many in the transgender and non-binary communities who are misrepresented when shopping and going about daily life. For these communities in particular, the card in their pocket can serve as a source of sensitivity rather than an affirmation of who they are. BMO Harris will implement the True Name feature for personal ATM and debit cards in December of this year while Superbia Credit Union will enable the True Name feature across their

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