Mastercard and ZIVELO Leverage Artificial Intelligence to Revamp the Ordering Experience at Quick Service Restaurants

Sonic Drive-In will be first to pilot the new innovative voice AI powered ordering and dynamic menu experience at their drive-in locations
PURCHASE, NY — May 16, 2019 — Today, Mastercard announced a partnership with ZIVELO, a leader in self-service kiosk technology, to enhance the drive-in and drive-through ordering experience for quick service restaurants (QSRs) with a first-of-its-kind AI-powered voice assistant and personalized dynamic menu. Sonic Drive-In will be the first partner to pilot the new experience at selected Sonic locations in the U.S. this year. The technology will first be showcased at the National Restaurant Association Show in Chicago from May 18-21, 2019.
Upon arrival at the QSR’s drive-in or drive-through, consumers will be prompted to order from an AI-powered voice ordering assistant, which will integrate with a dynamic menu display. The menu will automatically update using a proprietary AI solution developed by Mastercard, which will allow the display to be customized either for a specific customer or for external factors such as weather, time of day, seasonality and location.
“We are excited to be partnering with ZIVELO to help QSR merchants further enhance their ordering experience to provide even more contextual interactions with their customers and ultimately allow them to get their food faster,” said Stephane Wyper, senior vice president, new commerce partnerships, Mastercard. “This builds on Mastercard’s continued focus on leveraging our payment, loyalty and analytics capabilities to innovate within the retail space alongside our merchant and technology partners.”
“We see facets of our brand, our restaurants, and AI technology converging

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