To better meet the needs of the growing family vacation market, Norwegian Cruise Line announced today that it is revitalizing its current youth program and will implement a new best in class program fleet wide. The re-branded program will be introduced on Norwegian Gem in mid-February and will be rolled out to all of the line’s Freestyle Cruising® ships subsequently.”More and more families are choosing a cruise for their vacation since it represents such a good value and offers so much for the entire family. In fact, close to 150,000 children sailed on our ships in 2010 and that number continues to rise,” said Kevin Sheehan, Norwegian Cruise Line’s chief executive officer. “We’ve already taken family programming to the next level by offering Nickelodeon experiences on some ships. Now, we want to make sure that we are continuing to offer the best possible experience for families. To do this, we are investing millions of dollars in revamping our youth and family programming.”The current program, Norwegian’s Kid’s Crew in place since 1999, will be renamed and the age groups are being redefined to better address the skills and interests of children. The new age groups will be: three to five years; six to eight years; nine to 12 years; along with two teen groups: 13 to 14 and 15 to 17 years. There will also be programming for babies and toddlers ages six months to two years.The new fully developed and enhanced curriculum tailored to each age group is being produced

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